Nintendo's Yoshiaki Koizumi talks Switch success, demographics, indie devs, and more

The following tidbits come from a 4Gamer interview with Nintendo's Yoshiaki Koizumi

- Switch sales have progressed faster than he thought they would
- Koizumi assumed it would take about one or two years for the concept to permeate
- believes the Switch concept can be summed up with the words “Anytime, Anywhere, with Anyone”.
- says the majority of people in Japan who purchased Switch are in their teens to their 20s
- the generation of those aged between 15 and 25 had been a difficult spot for Nintendo, but Switch was able to ignite interest
- Koizumi notes Nintendo hasn't particularly planned something special for that demographic
- Koizumi believes this generation is the most optimal one to play outside with somebody else
- this type of generation had grown accustomed to mobile games, so devs had to make Switch as accessible as mobile phones
- the concept of sharing a Joy-Con with someone else is another point Nintendo wants to focus on
- this idea was showcased effectively in Snipperclips
- the game's digital success was enough to push Nintendo to release a physical option
- Nintendo has been actively contacting developers of indie games that fit well with Switch
- Nintendo wants to have a good variety of games available on the platfor
- Koizumi believes that home consoles are actually competing with vacations
- he thinks some people might consider going on vacation, or instead staying home and playing their console games
- the Switch lets you do both, so he's hoping people take advantage of the platforms portability
- Koizumi hopes Nintendo's mobile efforts will help them reach people worldwide.
- Koizumi says smartphones will never cease to be used, so it’s important for Nintendo to “get along” with them





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