Sold Out explains why they got into Switch retail game publishing

Some companies are being slow when it comes to putting out retail games for Switch, but Sold Out isn't one of them. They're bringing a pair of retail games to Switch, and Sold Out CEO Garry Williams explained why they're supporting the platform.

"There are many companies who have managed to earn really good revenues through Nintendo hardware sales to consumers. When I worked for Imagineer in Japan we made some very welcome revenues making Sim City SNES, many of us also did well on GameCube, Wii and DS. The opportunities are there. Nintendo does not exclude you, it just asks you to 'up your game'. If it were easy, everyone would be doing it.

The boxed retail model is a tough model on Switch so you need to feel pretty certain your title works before entering the market.
Luckily for us, the Team17 Switch releases are tried, tested and proven on the Nintendo decks. Overcooked, for example, is a double BAFTA-winning title and already successful on the Nintendo format.

Sold Out is not in the business of 'vanity publishing'. If we were not certain we could generate profits, we would not enter the Switch boxed retail market. Nintendo simply delivers the platform for success and it is up to third-party publishers to decide how best to either get on board or to watch the sales juggernaut leave the depot. If Switch continues at it's current pace then it will receive the same space in store. Content is king and retail will support whatever the customer is choosing to buy as long as there are significant revenues delivered in the process."





from GoNintendo

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