It looks like Game of Thrones are stepping up their game in the drinking world. With the success of their Ommegang Brewery beers, Vintage Wine Estates and HBO have teamed up to create a selection of exclusive wines, including a Chardonnay, a proprietary red blend, and a reserve-style Cabernet Sauvignon, designed with the show and characters in mind. It will be credited as the Seven Kingdoms Wine.
Pat Roney, President and CEO of Vintage Wine Estates, said in a press release, “Any fan of Game of Thrones appreciates the role wine plays in the saga. We are very excited to partner with HBO to give those fans some delicious wines to sip as they plot their own paths to the Iron Throne.”
Wine is very popular in the world of Westeros with almost every luxurious scene consisting of the characters drinking wine. The Lannisters would approve.
Jeff Peters, Director of Licensing and Retail for HBO, said in the same statement, “Given the prominent role of wine on Game of Thrones and our previous success in the beverage category, an officially licensed wine for the show feels like a natural extension for our fans. Game of Thrones wines most definitely will add to the fan experience as the battle for the Iron Throne heats up heading into the final seasons.”
Game of Thrones wines will be available nationally in 750mL bottles in the Spring of 2017 – around when the series returns. Suggested retail price for Game of Thrones Chardonnay and Game of Thrones Red Blend is $19.99; Game of Thrones Cabernet Sauvignon is $39.99.
from Nerd Reactor
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